Great! You have managed to secure a meeting with that big potential client you have wanted to meet. You set the time and have your presentation down just right. Finally the big day comes and everything goes well at your meeting. What now? Just sit back and wait for that potential client to call?
Someone that could have made lots of money once said, "The fortune is in the follow up." So get out there and follow up!!!
The very first thing that you should do will be to send them a thank you letter. Go the extra step and make it more personal by sending the prospective client a greeting card with the thank you letter hand written inside. Here is a sample thank you letter you could send after meeting a prospective client.
************
John,
It was wonderful having the opportunity to meet you and get to know you a little better. I loved getting the chance to hear about your trip to Europe. As I said, it is a place I'd like to go in the near future. It sounds like I could really get some tips from you on where to go while I'm there.
John, I can see how much value you bring to your company and how much you would like to see it succeed. I'd like to thank you for the chance to show you and your company what we can do for you to help you in your goals.
If there are any additional questions I can answer for you, don't hesitate to call.
I'm looking forward to the opportunity to work with you on this project.
Jane Doe
************
As you can see, a thank you letter after a meeting with a prospective client does not need to be fancy but it should be personal where appropriate. Make an effort to build that relationship past just business so that the prospective client can see you really care about their interests.
Sometimes however, a more formal relationship is required. Here is a sample thank you letter after meeting with a prospective client that may be a bit more formal.
************
Mr. Doe,
It was wonderful meeting you today and learning more about ACME, Inc. I would like to thank you for giving WIDGETS Corp the opportunity to earn your business. I can see that this project is important to your company and I want to assure you that WIDGETS Corp will do everything that we can to provide you with the best possible service.
If you have any remaining questions that we can answer, please feel free to contact me.
Jane Doe
************
Whether your communication is formal or informal, a thank you letter receives more response when sent in the form of a greeting card. It has more impact and is more memorable, both keys to a good presentation.
After sending the thank you letter, don't forget to follow up in a few days to a week with a phone call. Often times, prospective clients get busy and need that nudge to get going on a project. If your competitor calls before you do, who is more likely to get the business?
Are you ready to start building relationships with your customers, family members and friends? Would you like to know how you can do this easily by sending greeting cards directly from your computer? Nicole Bandes is now offering a unique tool to save time and money while building valuable relationships. Try it for free by visiting http://www.clicktosendcards.com or visit my blog http://www.mailcards4me.com to read more about greeting cards.
1 comment:
Post a Comment