If you've been involved in business for any length of time at all, you've probably been introduced to the concept of Cold Calling. Is Cold Calling a waste of time, or is it a viable method of building a business from the ground up?
First, let's examine how successful businesses work. Have you ever received a Cold call from Bill Gates trying to get you to buy software?
I didn't think so, yet, he is an extremely successful business owner, despite the fact that he doesn't set on the phone all day Cold Calling, Prospecting, and Recruiting new customers and clients.
To be successful in your business, you need to think like a successful business owner. You need a high performance marketing and promotion strategy. This will allow you to generate your own leads rather than buying those worthless generic lead lists that the majority of the online lead generators are selling.
If you've ever tried using a Cold Calling script on a batch of leads that you purchased, you'll know what a waste of time Cold Calling can be.
When you generate your own real time targeted leads, they are requesting information from you directly. They already have an interest in what you have to offer, and they will be glad to hear from you when you call them.
You see, this is not a cold lead list. These are leads that are coming to you. Your not chasing them and trying to pitch them on anything. This is the power of calling a list of warm leads that want to talk to you.
Building your own lead generation system is not as difficult as it may seem. In fact, just about anyone can generate their own leads in virtually any business or industry. You simply need to follow a step-by-step plan, implement a business success system, and start building your business like the professionals do. You can actually receive a simple guide to Lead Generation at www.MentorMindSet.com.
Think like a professional, act like a professional, and build your business like a professional. The results will come when you take consistent action and sincerely believe in what you do.
Troy Berlin is an Internet Professional devoted to teaching, training, and mentoring students in the True Art and Science of building a business. Download a complimentary Lead Generation Secrets Ebook at http://www.MentorMindSet.com
1 comment:
Hi,
Thanks for sharing the useful tips. Another effective cold calling tips is to avoid sales talk at the first sentence of your call. Make sure that the way you talk to them has concern yet formal ad decent. A conversation with sales talk all over it would mean an automatic rejection. You will sound like a scam if you continuously persuade them. Befriend your customer than go direct to the point selling your product. Before slowly injecting your promotions, break the ice first.
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